Samantha Repole

Fashion Marketing

Creating intentional fashion work through trend, strategy, and storytelling.

SELECTED WORK

Baby Phat: The Maximal Revival

‍Branding, PR & Trend Forecasting

Developed a press kit for the relaunch of Baby Phat, reinterpreting early-2000s maximalism for a modern audience. The concept focused on bold femininity, nostalgia, and cultural revival through strategic storytelling, visual branding, and PR positioning

Protective Maximalism: A/W 26/27

Trend Forecasting & Consumer Insight

Developed a trend forecasting report analyzing the return of protective maximalism for A/W 26/27. The project explores cultural drivers, material innovation, and consumer shifts, translating research into actionable fashion insights and visual direction.

Industrial Silence Photo Shoot ‍

Creative Direction, Styling & Editorial

Trend forecasting and editorial concept exploring anonymity, anti-aesthetic fashion, and emotional detachment. Inspired by 032c, this project combines cultural research, creative direction, and photoshoot execution to visualize a faceless, industrial narrative.

ADDITIONAL WORK

Aritzia Nordstrom Plan

Versace Archive Project

WGSN Reverse Forecasting

Leather Project

Fashion writing blog